Last year, our platform generated nearly 2 million bookings from three distinct segments. Leisure travellers sought luxury daycations, using our rooms as a stylish retreat for a few hours. They came to dress up for a night out without the hassle of going home, or simply to drop off their bags during a day-long shopping spree.

Travellers in transit used our rooms as a haven to freshen up between layovers or unwind after a red-eye flight. For work-related stays, professionals appreciated a quiet and peaceful environment to focus or recharge after a long shift. By attracting these diverse profiles, hotels can broaden their clientele and increase occupancy rates.

Understanding what people seek in a daytime hotel booking is key to attracting new guests. By recognising and embracing these trends, hotels can tap into a new segment of daytime guests, revitalising their business model.

Travellers don’t just need a place to sleep at night; they also seek comfort and convenience during the day. For the 42% of Dayuse guests who are travellers, avoiding long airport waits and discomfort is a priority. These guests look to recharge and rejuvenate between connecting flights, enjoying hotel's amenities during their journey.

Did you know that US commercial flight carriers operate nearly 6,000 domestic passenger flights daily? This massive number of passengers presents a significant opportunity for hotels to cater to travellers dealing with layovers and fatigue. By offering day-use rooms, hotels can provide a much-needed respite for weary travellers.

Daycations are becoming increasingly popular as people seek affordable ways to break their routine. Just minutes from home, our guests can escape the hustle and bustle of daily life, enjoying a relaxing day by the pool, pampering at the spa, gourmet meals at the hotel restaurant, or the tranquility of a soundproof room.

The pandemic highlighted the benefits of remote work but also the need for an ideal workspace. Home environments can be distracting, and cafés or coworking spaces are often noisy. Hotel rooms offer a perfect solution for digital nomads, business professionals, and entrepreneurs, who make up 19% of Dayuse’s clientele.

A change of scenery can boost creativity and focus, and provides the ideal environment for this. Professionals can also freshen up, rest, and gather their thoughts before important meetings. Taking a few moments to unwind at the spa, work out, or sleep can make a significant difference in their productivity and well-being.

By catering to these varied needs, hotels can attract a new segment of guests, enhancing their appeal and profitability in the competitive hospitality market.